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Ad Copy template

Microsoft Ads Copy

Write Microsoft Ads copy tailored to the Bing audience demographic. This is the exact template that ships in Nimply’s AI Content Studio — the full prompt is below, with every fill-in variable highlighted.

Run this template in NimplyAll ad copy templates

The full prompt

Write Microsoft Ads (Bing) search ad copy for [product_or_service]. Target keyword: [keyword]. Create 3 ad variations, each with: 4 headlines (max 30 characters each), 2 descriptions (max 90 characters each), and ad extensions copy (sitelinks with descriptions, callout extensions, structured snippets). Microsoft Ads users tend to be older and more professional than Google users — adjust the tone accordingly. Unique value proposition: [uvp]. Offer: [offer]. Tone: professional and [tone].

Copy it anywhere, or open it in Nimply where each highlighted variable becomes a form field and the output lands as a draft in your planner.

How to run it in Nimply

  1. 1

    Open the Content Studio

    Every template in this library ships inside the app — find this one under Studio → Templates.

  2. 2

    Fill the variables

    The bracketed placeholders become form fields. Your brand voice settings apply automatically.

  3. 3

    Generate and edit

    Generation uses transparent AI credits. Rewrite the weakest line — the last 10% is your voice.

  4. 4

    Schedule the draft

    The output lands as a draft you can approve and schedule to any connected channel.

Craft notes

Getting the most from ad copy templates

  • Write five hooks, keep one. The templates that generate multiple variants exist because first drafts of ads are almost never the winner.
  • Name the audience inside the copy — an ad that could address anyone stops no one.
  • One offer per ad. Stacked offers read as noise and depress every metric.
  • Keep the claim inside what you can prove; ad platforms and customers both punish overreach.

More ad copy templates

Spotify Ad Script

Script a Spotify audio ad that works in an audio-only environment.

[product_or_service] [duration] [audience] [music_genre_or_context] [tone]

Connected TV Ad Script

Script a CTV ad optimized for the large-screen, non-skippable format.

[product_or_service] [duration] [audience] [tone]

Multi-Channel Campaign Brief

Create a comprehensive multi-channel campaign brief for team execution.

[campaign_name] [brand_name] [goal] [duration] [budget_tier] [audience] [tone]

Influencer Collaboration Brief

Brief an influencer with clear guidelines that allow creative freedom.

[brand_name] [niche] [campaign_name] [hashtags] [compensation] [tone]

Facebook Ad Primary Text

Facebook

Create three Facebook ad primary text variations with different angles.

[product_or_service] [audience] [benefit] [tone] [offer]

Facebook Ad Headlines and Descriptions

Facebook

Generate Facebook ad headline and description combinations for A/B testing.

[product_or_service] [audience] [offer] [cta_button]

Browse all ad copy templates or the full template library. Templates are one part of the AI Content Studio.

Stop writing from a blank page

Run this template with your brand voice, then schedule the result — the full 502-template library ships with every Nimply workspace.

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