Social Posts template
InstagramInstagram Reel Caption
Write an Instagram Reel caption with hook and targeted hashtags. This is the exact template that ships in Nimply’s AI Content Studio — the full prompt is below, with every fill-in variable highlighted.
The full prompt
Write a caption for an Instagram Reel about [topic]. First line must hook within 125 characters (before the cut-off). Keep the full caption under 300 words. Include a CTA to follow, like, or save. Mention what the viewer will learn or gain from watching. Add 15-20 targeted hashtags at the end, mixing popular and niche tags. Tone: [tone]. Niche: [niche].
Copy it anywhere, or open it in Nimply where each highlighted variable becomes a form field and the output lands as a draft in your planner.
How to run it in Nimply
- 1
Open the Content Studio
Every template in this library ships inside the app — find this one under Studio → Templates.
- 2
Fill the variables
The bracketed placeholders become form fields. Your brand voice settings apply automatically.
- 3
Generate and edit
Generation uses transparent AI credits. Rewrite the weakest line — the last 10% is your voice.
- 4
Schedule the draft
The output lands as a draft you can approve and schedule to any connected channel.
Craft notes
Getting the most from social posts templates
- The first line is the whole game: most platforms truncate at 100-140 characters, so put the hook before the fold.
- One post, one idea. Templates that try to inform, entertain, and sell at once produce mush.
- Match the platform’s native energy — a LinkedIn insight reads wrong on Threads, and vice versa. That is why these prompts are platform-specific.
- Always rewrite the generated draft’s weakest sentence yourself. The 90% draft is the product; the last 10% is your voice.
More social posts templates
Twitter/X Single Tweet
X / TwitterCreate a single high-impact tweet optimized for engagement.
[topic] [tone]
Facebook Event Promotion Post
FacebookPromote an event on Facebook with compelling copy and clear CTA.
[event_name] [date] [location] [benefit] [tone]
LinkedIn Company Update
LinkedInAnnounce company news on LinkedIn with a professional tone.
[news] [spokesperson_role] [tone] [industry]
Instagram Story Poll
InstagramPlan an Instagram Story sequence with an interactive poll.
[topic] [tone]
Multi-Platform Announcement
Create a cross-platform announcement adapted for LinkedIn, Twitter, and Instagram.
[announcement] [tone] [audience]
TikTok Comment Reply Script
TikTokGenerate authentic TikTok comment replies to boost engagement.
[topic] [tone]
Browse all social posts templates or the full template library. Templates are one part of the AI Content Studio.
Stop writing from a blank page
Run this template with your brand voice, then schedule the result — the full 502-template library ships with every Nimply workspace.